PORTOFOLIO
AMEENA RASUL
GRAPHIC DESIGN
ILLUSTRATOR
Project 1
Brand Identity
Project brief: For this project, I developed a complete beespoke brand identity from the ground up. This included designing a logo, defining a cohesive color palette, identifying the target audience, and creating packaging that reflects the brand’s visual language. The goal was to ensure consistency across all elements while building a strong and recognizable brand presence.
Project 2
Book Covers
Project brief: This project focused on designing three distinct book covers: fiction, non-fiction, and a fairytale. Each cover was developed with its own visual identity while staying true to genre conventions. I determined the dimensions and designed full book jackets, incorporating essential elements such as the title, author name, and barcode. The aim was to balance creative storytelling with professional publishing standards.
LAYOUT
AUDIO BOOK
VER.
Project 2
Poster Design
Project brief: This project involved designing a poster centered around an original Arabic typeface created using Glyphs. The focus was on showcasing the form, structure, and visual rhythm of the font while highlighting its cultural and aesthetic qualities. The final poster presents the typeface in a way that emphasizes both readability and artistic expression.
